Bri Heu is an independent brand strategy consultant.

I develop vision, creative ideas, and confidence for brands.

With 10+ years of experience shaping positioning, branding, and creative marketing at places like Jones Knowles Ritchie, King & Partners, Farrynheight, and HBO, I work closely with brand partners and agency teams to incorporate strategic rigor and creative thinking to any project from building brands from the ground up to shaping themes and narratives for corporate summits.

Additionally, I co-own La Flor Pizza in Brooklyn, NY where I lead brand and marketing.

Expertise

Brand Strategy & Positioning

I build foundations that unleash brands, not contain them. From positioning and architecture to naming and tone of voice, I create the strategic springboard for brands to grow louder, sharper, and more iconic.

Creative & Experience

Collaboration is one of my strengths. As a thoughtful creative partner, I bring visual thinking and campaign concepts to support identity strategy, design audits, experiential programming, event narratives, and more.

Leadership & Operations

Having built my own teams and worked across entrepreneurial agencies, iconic studios, and in-house marketing teams, I understand the business of creative strategy from resourcing and recruiting to new business and scoping.

Steve Madden

Brand Positioning, Messaging
Agency: King & Partners
Turtle Bay Resort

Brand Positioning, Messaging, Copywriting
Agency: King & Partners
Rio Las Vegas

Brand Positioning, Messaging, Naming & Nomenclature
Agency: King & Partners
Alila Hotels

Brand Positioning, Messaging, Website
Agency: King & Partners
The Boca Raton

Brand Positioning, Tone of Voice, Social Media Strategy, Retail Strategy & Planning
Agency: King & Partners
Aurora Anguilla

Brand Positioning, Naming, Messaging, F&B
Agency: King & Partners
WorldSprings

Brand Positioning, Messaging, Campaign Strategy, Marketing
Agency: Farrynheight
Chase Travel

Brand Positioning
Agency: King & Partners
McDonald’s x Coca-Cola All Hands 2025

Conference Theme & Narratives, Programming
Agency: Farrynheight
Centersquare

Messaging, Visual Identity Concepting
Agency: Jones Knowles Ritchie
[solidcore]

Mental Health Awareness Campaign Strategy, Messaging
Agency: Farrynheight